Former Ticketmaster VP Joins Amidst Robust 2018 Momentum and Double Digit Client Wins
LOS ANGELES, CA, October 11, 2018 – Fetch, the global mobile-first agency, part of Dentsu Aegis Network, today announced the appointment of Gosha Khuchua as Managing Partner, Head of Media for Fetch U.S. In the newly created role, Khuchua is responsible for the agency’s media practice and charged with supervising media buying, platform media buying, ad operations and analytics. Khuchua is based in Los Angeles, where he assumes managerial responsibilities over the agency’s Los Angeles office. He will report directly into Fetch’s U.S. CEO Guillaume Lelait.
Prior to joining Fetch, Khuchua was VP of Marketing at Ticketmaster, where he led strategic business development across key live entertainment clients and laid the groundwork for a product development framework to enhance Ticketmaster’s client marketing capabilities. He was also instrumental in building its in-house media buying function and programmatic practice. Prior to his tenure at Ticketmaster, Khuchua held positions with Ogilvy and J. Walter Thompson, respectively.
“Consumers are moving through digital environments at an extremely high speed, and brands have to market at a high velocity to match the pace of their consumers,” said Khuchua. “Fetch is the agency that is working with the most progressive and disruptive new economy clients, the next billion dollar companies. This is very exciting to me as a digital marketer, and I look forward to defining this next chapter as part of Fetch’s leadership team.”
The addition of Khuchua comes on the heels of a very strong nine-month run for Fetch U.S. Under CEO Guillaume Lelait, the team has brought in 10 new clients – averaging one per month since the start of the year. Client wins include AccuWeather, App in the Air, Chime, Discovery Kids, Lending Club, Tik Tok, Turner Classic Movies’ FilmStruck, Twitch, San Francisco Museum of Modern Art (SF MoMA) and United Nations’ Share the Meal.
“As Fetch continues growing and establishing ourselves as the premiere mobile agency for the leading businesses of tomorrow, we need talent like Gosha to help push us forward,” said Lelait. “We’ve had incredible momentum in 2018, and I look forward to seeing Gosha’s impact on the agency as we head into the coming year.”