How can brands survive and thrive in a mobile-first world?

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Filmed at Fetch’s HQ in London, and featuring our CEO James Connelly we asked brand leaders from Shop Direct, Yolt (by ING) and Google what it takes for a brand to succeed in a mobile-first world.

From customer experience to speedy fulfilment and the importance of the ongoing customer feedback loop, the video features Kenyatte Nelson of Shop Direct,  Frank Jan Risseeuw of Yolt (by ING) and Matt Bush of Google sharing what they’ve learned.

This content was orginally published on Business Reporter on 5th Sept 2017